Gusnawati, Gusnawati, Grace Indri, Nanda Dian Eka, and Hairul Anam. “From Customer Experience to Word-of-Mouth: The Mediating Role of Customer Satisfaction Among Shopee Live Users in Indonesia”. Journal of Marketing Management and Innovative Business Review 4, no. 1 (June 10, 2026): 203-218. Accessed October 6, 2026. https://ojsapaji.org/index.php/mariobre/article/view/499.